As a Consultant for a Digital Specialist Recruitment firm, I am contacted by candidates weekly who want to apply for Digital roles with no experience. Typically this spells doubt, but with the evolving nature of the online world, softer skills are needed to excel in this space.
Hong Kong is slowly becoming more advanced in the digital age, however the demand for talent is far greater than the supply. Agencies commonly require experience, where as start ups often require certain attributes to fit their culture and grow their brand. More and more digital doors now open for candidates who display a good attitude, strong work ethic and are entrepreneurs at heart.
In order to take on the digital world, I always encourage job seekers to up skill with online courses and google certs. If you do this and bring your positive personality, you're on the road to a job in Digital!
While it is great to have some related technical qualification, being able to apply what you have learned and other soft skills such as (problem-solving, quick-learner, analytical and conceptual thinking and change management) weigh more